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Platform collabs

Swiss Butter

Always-on visibility, not one-off moments.

When Swiss Butter decided to enter the bustling London restaurant scene, their goal was clear: to quickly build brand awareness in the UK. Known for its limited yet mouthwatering menu, Swiss Butter wanted to establish itself as one of the best steak restaurants in London.They turned to Pingfluence to make this vision a reality through strategic influencer marketing. Pingfluence crafted a targeted influencer campaign, collaborating with top food and lifestyle influencers who aligned with Swiss Butter's brand. By focusing on TikTok and Instagram, we aimed to generate high-quality, food review-style content that would captivate potential customers and create buzz around the new restaurant. Since partnering with Pingfluence, Swiss Butter has experienced phenomenal success. We facilitated over 400 successful influencer collaborations, resulting in 1,100 pieces of engaging content. This content reached over 14m views and 2m interactions, with Swiss Butter consistently has queues of customers everyday and continues to go viral on TikTok and Instagram.

400

influencers

30M

followers

33M

views

1.3k

content

Swiss Butter case study image

🎯Why

Swiss Butter needed consistent content velocity to stay culturally relevant and convert social attention into queue-forming demand.

⚙️How

We activated both broad and niche creator segments through ongoing listings, monthly community pushes, and campaign-tuned requirements.

📈Impact

  • 500+ collaborations in under 12 months
  • 2M+ engagements
  • Sustained viral momentum