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Event campaign

Gravity Uk

Scale, speed, and standout social buzz.

Gravity are new in town and expanding fast with their huge venues offering adult fun while bringing out the kid in everyone. They needed over 100 influencers to fill their space and wanted a way to reach young adults. Social media marketing being the first choice, they came to us. Through our network of talent we were able to secure 130 influencer with followers ranging from 10k in the foodie category, all the way up to 7 million. This event saw over 1000 pieces of incredible content created and blasted out over 3 days from London’s biggest and best creators. It cost them less than a paid collab with one the biggest influencer in attendance.

200

influencers

30M

followers

10M

views

1k

content

Gravity Uk case study image

🎯Why

Gravity needed volume fast: large creator attendance, broad reach, and memorable social storytelling around launch.

βš™οΈHow

We mobilised creators across multiple audience tiers and executed a high-energy event designed for stories, reels, and immediate repost value.

πŸ“ˆImpact

  • 6.5M accounts reached
  • 1,000+ content outputs
  • Strong average story view performance